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From everyday travel around town, to the Great American roadtrip, we are a mobile society. 

The travel industry has traditionally focused on handling the "bookable" elements of travel (air, car, hotel, tour, cruise).  Further, the products and services sold are geared for the air traveler, which makes up just 15% of all overnight travel in the US.  This is true of brick and mortar travel agents, online agencies, travel suppliers and destinations alike.

Nor does it give either the air traveler or those that drive the things that they can do and see, the places they can eat or shop or events they can attend or what they need along the way. 

Mapping and navigation tools focus on providing point to point directions and location based content, but most do not knit in travel planning into their services.

If you are a travel supplier, travel technology company or a firm that is devoted to providing location based content, mapping, navigation or social media solutions for people on the go, join Project 85 and discover how to truly reach the mobile generation.


CLICK HERE to learn more about this large, highly attractive, yet under served group of travelers.

Navigate your way to new opportunities for profitability and differentiation
Read AOL/Mapquest's Insights on the Drive Market
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